🎯 Background
Yosh Ventures Sdn Bhd is a nationwide distributor and merchandising service provider, operating across major retail chains and independent outlets in Malaysia. Their team deploys field merchandisers to ensure retail execution for fast-moving consumer goods (FMCG) brands — managing stock counts, shelf displays, promotional activations, and compliance checks.
To manage operations across hundreds of outlets and dozens of field reps, Yosh Ventures needed a modern, scalable system to replace manual processes and WhatsApp-based reporting.
❌ The Problem
Before Merchio, Yosh Ventures faced challenges typical in merchandising ops:
- Lack of visibility into field activities (Was the merchandiser really there? What did the shelf look like?)
- Manual reporting delays (Excel/photo uploads done after working hours)
- Inefficient task distribution (no routing optimization or tracking)
- No performance metrics on field reps or outlets
These bottlenecks resulted in execution gaps, missed KPIs, and reduced brand confidence.
✅ The Solution: Merchio
Yosh Ventures adopted Merchio as its core merchandising operations system.
With Merchio, they now:
- 📍 Assign tasks to field merchandisers per client-location
- 🧮 Record stock count & expiry dates at SKU level
- 📸 Collect real-time data with photo proof of display and planogram compliance
- 🗺️ Track field team check-ins/check-outs via GPS
- 📊 Generate instant reports & dashboards for internal & client use
- 📈 Monitor KPIs by rep, outlet, brand, or region
Merchio helped Yosh Ventures standardize, scale, and automate their merchandising workflows.
⚡ Impact
| KPI | Before | After Merchio |
| Planogram compliance verification | Manual, random audit | 100% verified with photos |
| Task reporting | Delayed, end-of-day | Real-time, in-app |
| Outlet coverage time | ~25 mins avg | ~15 mins avg |
| Weekly reporting time | 4–6 hrs | < 1 hr automated |